Jericho

How sad is it, in terms of Skeet Ulrich's career, that the TV promos for his new show "Jericho" don't even mention his name? CBS feels that the name of this one-time, reasonably well-known character actor means so little that just printing his name would mean nothing. From the promos, it's clear that he's a major character in the show; is the network just depending upon the rabid viewership of a segment of the audience who know Skeet Ulrich by sight?